23? About This Page:

[JKSWonder]

Reminds me of that birthday song kids sing "Are you 1? Are you 2? Are you 3? Are you 4?....."

[coasties]

I am soooo curious about what this is! I could not resist and had to enter my email and then the countdown comes up TORTURE!!!

[Gin7274]

Originally Posted by scottjs

Shall I make up a theory????

I think it has to do with the Tungusta Event in Russia in the early part of the century. A perhaps Nuclear blast no one could explain.

My other theory is its Paris Hiltons IQ. (Did I say that outloud?)

You're giving her too much credit.

[DopeyGirl]

Originally Posted by Caldercup

Disney has done a little viral stuff before -- anyone remember the whole "we're announcing something at this time on this day" fiasco.... and it just turned out to be a press release that wasn't worth the hype?
Eileen

Ugh. Yeah, wasn't that the Annie Leibowitz photo campaign with Scarlett Johannssen and David Beckham and such? All that hype and it was just some pictures.

I am fairly certain it is movie related . . . and for some reason keep thinking maybe it will have something to do with Toy Story 3 . . . or something. (I just keep thinking that if they put Pixar on the poster/ads, they may think they are giving too much away. I might be thinking about this too much . . . )

[5SOXFNZ]

Ok, after extensive brain racking and a serious google session, here is my theory.... 1923 is when the company was founded. There are rumblings about a "fan club" type thimg where you pay a membership fee yearly to be a "Disney Insider" of sorts. you get special perks and inside info etc. I have also heard that a convention would be part of this whole deal...where members would be invited and departments with-in the company would do special presentations and such. it would be in DL or WDW (Alternating) and people would have the opportunity for backstage VIP tours and such.
I bet this whole thing (which was failry buried and found mostly by "big disney fans") is to announce this. Think about it...who's obsessing...the big Disney fans, who's entering their e-mails so they can be the first to know...the big Disney fans.

[wvugrrrl]

Originally Posted by 5SOXFNZ

There are rumblings about a "fan club" type thimg where you pay a membership fee yearly to be a "Disney Insider" of sorts. you get special perks and inside info etc.I have also heard that a convention would be part of this whole deal...where members would be invited and departments with-in the company would do special presentations and such. it would be in DL or WDW (Alternating) and people would have the opportunity for backstage VIP tours and such.

So, it's like a Disney-sanctioned Mousefest?
And not trying to be a naysayer, but Disney already has a program similar to the type you're suggesting - their Shareholders. Shareholders pay a fee to join (by buying stocks), and then are invited to an annual Shareholders meeting where they learn about exclusive upcoming marketing, watch special presentations about new movies coming out, etc.

I bet this whole thing (which was failry buried and found mostly by "big disney fans") is to announce this. Think about it...who's obsessing...the big Disney fans, who's entering their e-mails so they can be the first to know...the big Disney fans.

That's actually kind of the purpose of "Viral" marketing campaigns. They're not big, and "in-your-face," and for the most part, casual observers of whatever's being marketed never even notice what's going on. Like a virus, they rely on few people to transmit the website, game, campaign, email, WHATEVER to other like-minded people. Hence, Amy bringing it to our attention, and then us Passporters (and other similar Disney-obsessed message boards) going bonkers with speculations!

[CastleWishes]

Someone on that board from 2nd poster said Disney is coming out wih 23 Disney adventures. On another site someone thought it was a new Disney store with clothing that was more trendy. Who knows...not me it is fun to guess though!

[Briasten]

It doesn't say Disney/Pixar. If you remember correctly, Pixar is very picky about getting their name on things, so, I don't think it has to do with Pixar. March 10 is a Tuesday which for the movie world means DVD releases. I think it might be just a press release.

[Briasten]

If it has to do with Disney directly, here are the big things that happened to Disney in 1986...
1986

January 5

• The Biscuit Barrel shop in the United Kingdom pavilion in World Showcase in EPCOT Center at Walt Disney World closes.
• The Country Manor shop opens in the United Kingdom pavilion in World Showcase in EPCOT Center in Walt Disney World. Former name was Biscuit Barrel.

January 13

• Disney announces an upcoming stock split, four for one, as of February 10.

January 15

• The Living Seas attraction opens in Future World in EPCOT Center, at Walt Disney World. It includes a 5.7 million gallon aquarium, Seabase Alpha area, films An Animated Atlas of the World, The Seas, Sea Watch, and Suited for the Sea, and Coral Reef Restaurant.

January

• Filming begins on the film Ruthless People.
• WED Enterprises is renamed Walt Disney Imagineering.

January 20

• The Disney Channel airs Juggling.

January 24

• The NBC TV network airs Disney's Living Seas.

January 31

• Disney releases the Touchstone Pictures live-action feature film Down and Out in Beverly Hills to theaters. This is the first R-rated Disney Studios film. The film cost US$14 million to make. (Gross receipts in the US: US$62 million. This becomes Disney's most successful live-action film to date.)

February 2

• Disney returns to Sunday night TV on ABC, with Michael Eisner hosting the first The Disney Sunday Night Movie, entitled Help Wanted: Kids. It ranks 41st out of the week's 68 network programs.

February 5

• The Academy of Motion Picture Arts and Sciences nominates the film The Journey of Natty Gann for an Oscar Award in the category Costume Design.
• The Academy of Motion Picture Arts and Sciences nominates the film Return to Oz for an Oscar Award in the category Visual Effects.

February 6

• Shareholders vote to change the company's name from Walt Disney Productions to The Walt Disney Company.

February 9

• The ABC TV network airs The Disney Sunday Movie, entitled Time Flyer.

February 14

• The NBC TV network airs Disney's DTV Valentine.

February

• The Country Bear Vacation Hoedown attraction opens in Bear Country at Disneyland.
• The Country Bear Vacation Hoedown opens at the Country Bear Jamboree attraction in the Magic Kingdom at Walt Disney World.

February 16

• The ABC TV network airs The Disney Sunday Movie, two films entitled The Last Electric Knight and Two and Onehalf Dads.

February 19

• Saul Steinberg files a lawsuit against The Walt Disney Company, seeking to invalidate Disney's buyback of his stock in 1984

February 23

• The ABC TV network airs The Disney Sunday Movie, entitled The Girl Who Spelled Freedom.
• The Guatemalan Weavers shop in Disneyland closes.

March 1

• The Safari Outpost shop opens in Adventureland at Disneyland.

March 2

• The Disney Channel begins airing Enchanted Musical Playhouse. The first show is entitled The Story of Ferdinand.
• The ABC TV network airs The Disney Sunday Movie, entitled The Undergrads. The film was previously shown on The Disney Channel.

March 8

• The Alice's Tea Party attraction opens in Fantasyland at Tokyo Disneyland.

March 9

• The ABC TV network airs The Disney Sunday Movie, entitled The Richest Cat in the World.
• The Disney Channel airs The Wind in the Willows (a British production). March
  • Just before the four-for-one Disney stock split, the value hits US$143 per share.
  • Disney releases the film Simple Machines: A Moving Experience for educational use.
  • Disney releases the film Storms for educational use.
  March 16
  • The ABC TV network airs The Disney Sunday Movie, entitled Robin Hood (Disney's 1973 animated film).
  March 18
  • The Disney Channel airs The Mind's Eye: The Experience of Learning.
  March 20
  • Tokyo Disneyland welcomes its 30-millionth guest.
  March 21
  • Disney releases the animated film The Wuzzles, Bulls of a Feather to theaters in Britain.
  March 23
  • The ABC TV network airs The Disney Sunday Movie, entitled Disney Goes to the Oscars.
  March 24
  • The Academy of Motion Picture Arts and Sciences awards an Oscar (Scientific or Technical) to Disney's David Spencer for the development of an animation photo transfer process.
  March 25
  • Walt Disney World welcomes the 500 millionth guest to enter a Disney park, Don McGrath.
  March 30
  • The CBS TV network airs The CBS Easter Parade, which includes part of the Walt Disney World Easter Parade.
  April 5
  • The Disney Channel begins airing the nine-part series Return to Treasure Island.
  April 6
  • The ABC TV network airs The Disney Sunday Movie, entitled I-Man.
  April 10
  • Romania issues ten postage stamps depicting various Disney characters in The Band Concert, marking the 50th anniversary of color animated films.
  April 11
  • Disney releases the Touchstone Pictures live-action feature film Off Beat to theatres.
  April 13
  • The ABC TV network airs The Disney Sunday Movie, entitled A Fighting Chance.
  April
  • The New Century Clock Shop in the Magic Kingdom at Walt Disney World closes.
  April 20
  • The ABC TV network airs The Disney Sunday Movie, entitled Mr. Boogedy.
  April 21
  • The PBS TV network airs The Television Academy Hall of Fame. Inductees include Walt Disney.
  April 27
  • The Disney Channel airs the International Circus Stars of Tomorrow.
  May 2
  • Disney's Circle-Vision film Portraits of Canada debuts in Vancouver, BC, Canada, for the Expo '86 world exposition.
  May 4
  • The ABC TV network airs The Disney Sunday Movie, entitled Love Leads the Way.
  May
  • Merlin's Magic Shop in the Magic Kingdom at Walt Disney World closes.
  • The Good Turn Restaurant in The Land in EPCOT Center closes.
  May 11
  • The ABC TV network airs The Disney Sunday Movie, entitled Young Again.
  May 14
  • The Land Grille Room restaurant opens in The Land pavilion in EPCOT Center.
  May
  • The Walt Disney Company changes its no-alcohol policy in Disneyland, allowing beer, wine, or champagne at corporate parties of 500 or more, after dark, in rented sections of the park.
  • The Magic Eye Theater opens in Tomorrowland at Disneyland. First film shown is Magic Journeys.
  May 16
  • The film Magic Carpet 'Round the World is last shown in Tokyo Disneyland.
  May 17
  • The Circle-Vision film American Journeys opens in Tokyo Disneyland.
  May 18
  • The ABC TV network airs The Disney Sunday Movie, two films entitled Fuzzbucket and The Deacon Street Deer.
  May 22
  • Dominica issues five postage stamps featuring Disney characters and stamp collecting.
  • Grenada issues ten postage stamps depicting various Disney characters playing baseball.
  • Lesotho issues five postage stamps depicting various Disney characters.
  • Maldives issues ten postage stamps depicting US stamps and Disney portrayals of American legends.
  May 23
  • The TV show Disneyland's Summer Vacation Party airs on NBC.
  May 25
  • The ABC TV network airs The Disney Sunday Movie, two films entitled Casebusters and My Town.
  May 29
  • The Spaceship Earth attraction in EPCOT Center is updated with new narration by Walter Cronkite.
  May 31
  • The Disney Channel airs the last episode of Return to Treasure Island.
  June 27
  • Disney releases the Touchstone Pictures live-action feature film Ruthless People to theaters in the US. (Gross theater receipts in the USA: US$72 million.)
  • The Big Thunder Ranch attraction opens in Frontierland at Disneyland.
  June 30
  • The Disney Channel airs Theodore Roosevelt.
  (month unknown)
  • Disney releases the film Charley and the Angel on videocassette.
  • Construction begins on the Disney-MGM Studios Theme Park, at Walt Disney World.
  • Disney re-releases the film Dumbo on videocassette.
  • Disney releases the film The Adventures of Bullwhip Griffin on videocassette.
  • Disney releases the film The Blue Yonder on videocassette.
  • The name of the Golf Resort hotel at Walt Disney World is changed to The Disney Inn.
  • Disney releases the film Almost Angels on videocassette.
  • Disney releases the film The Journey of Natty Gann on videocassette.
  • Disney releases the film The Absent Minded Professor on videocassette in a colorized version.
  • Disney re-releases the film Song of the South to theaters.
  • Disney releases the film Robin Hood on videocassette.
  • Former Mickey Mouse comic strip artist Floyd Gottfredson dies.
  • Disney re-releases the film Lady and the Tramp to theaters.
  • Bruce Hamilton and Russ Cochran begin publishing Disney comics under the Gladstone label, taking over from Western Publishing.
  • Disney releases the film Sleeping Beauty to theaters.
  • Disney releases the laserdisc Jiminy Cricket's Christmas for US$25. It includes Nutcracker Suite Scene, Toy Tinkers, The Art of Skiing, You Can Fly, I've Got No Strings, The Mice Make Cinderella a Dress, Mickey's Good Deed, When You Wish Upon a Star.
  • Disney releases the laserdisc Mickey and the Beanstalk / The Reluctant Dragon for US$30. It includes Mickey and the Beanstalk, The Reluctant Dragon, Morris the Midget Moose.
  • Disney releases the animated film compilation A Tale of Two Chipmunks / The Unsinkable Donald Duck on laserdisc for US$25. It includes Chicken in the Rough, The Lone Chipmunks, Lion Around, Chips Ahoy, Donald's Day Off, Sea Scouts.
  • Disney releases the animated film compilation Cartoon Classics Volume 14: Silly Symphonies - Animal Tales on laserdisc in the US, for US$25. It includes: Monkey Melodies, The Spider and the Fly, Pecular Penguins, Cock O'the Walk, More Kittens, Elmber Elephant.
  • Disney releases the animated film compilation Mickey Knows Best / The Importance of Being Donald on laserdisc in the US, for US$25. It includes: Moving Day, Mickey's Amateurs, Mickey's Elephant, Donald's Better Self, Polar Trappers, Timber.
  • The Seiko Watch Company (a subsidiary of Lorus) begins producing Disney character watches.
  • Disney releases the film Down and Out in Beverly Hills on video.
  • Disney releases the film Dad, Can I Borrow the Car? on videocassette.
  • Disney releases the film The Fighting Prince of Donegal on videotape.
  • Disney releases the film Dr. Syn, Alias The Scarecrow on videocassette.
  • Disney releases the film Geronimo's Revenge on videocassette.
  • Disney releases the film Greyfriars Bobby on videocassette.
  • Disney releases the film The Horse in the Gray Flannel Suit on videocassette.
  • Disney releases the film It's Tough to Be a Bird on videocassette.
  • Disney releases the film Jungle Cat on videcassette.
  • The Kennel Club pet boarding facility at Disneyland is renamed Pet Care Kennel.
  • Disney releases the film King of the Grizzlies on videocassette.
  • Disney releases the film The Legend of the Boy and the Eagle on videocassette.
  • Disney releases the film Lt. Robin Crusoe, U.S.N. on videocassette.
  • Disney releases the film The Light in the Forest on videocassette.
  • Disney releases the film The Littlest Horse Thieves on videocassette.
  • Disney releases the film The Living Desert on videocassette.
  • Disney releases the film Lots of Luck on videocassette.
  • Disney releases the film Million Dollar Duck on videocassette.
  • Disney releases the film The Misdaventures of Merlin Jones on videocassette.
  • Disney releases the film The Monkey's Uncle on videocassette.
  • Mark V trains are added to the Disneyland monorail system.
  • Disney releases the film Moon Pilot on videocassette.
  • Disney releases the film My Science Project on videocassette.
  • Disney releases the film Napoleon and Samantha on videocassette.
  • Disney releases the film Nikki, Wild Dog of the North on videocassette.
  • Disney releases the film The Nine Lives of Elfego Baca on videocassette.
  • Disney releases the film No Deposit, No Return on videocassette.
  • Disney releases the film Off Beat on videocassette.
  • Disney releases the film One Little Indian on videocassette.
  • Disney releases the film One Magic Christmas on videocassette.
  • Disney releases the film One of Our Dinosaurs Is Missing on videocassette.
  • Disney releases the film Return to Witch Mountain on videocassette.
  • Disney releases the film Run, Appaloosa, Run on videocassette.
  • Disney releases the film Savage Sam on videocassette.
  • Disney releases the film Scandalous John on videocassette.
  • Disney releases the film Six Gun Law on videocassette.
  • Disney releases the film So Dear to My Heart on videocassette.
  • Disney releases the film Stampede at Bitter Creek on videocassette.
  • Disney releases the film The Sword in the Stone on videocassette.
  • Disney releases the film Ten Who Dared on videocassette.
  • Disney releases the film Third Man on the Mountain on videocassette.
  • Disney releases the film A Tiger Walks on videocassette.
  • Disney releases the film Toby Tyler, or Ten Weeks with a Circus on videocassette.
  • Disney releases the film Tonka on videocassette.
  • Disney releases the film Treasure of Matecumbe on videocassette.
  • Disney releases the film The Ugly Dachshund on videocassette.
  • Disney releases the film Unidentified Flying Oddball on videocassette.
  • Disney releases the film The Waltz King on videocassette.
  • Disney releases the film Westward Ho the Wagons! on videocassette.
  • Disney releases the film The Wild Country on videocassette.
  • Disney releases the film The World's Greatest Athlete on videocassette.
  • Disney releases the film Yellowstone Cubs on videocassette.
  • The American Society of Mechanical Engineers name Disneyland's Monorail a Historic Mechanical Engineering Landmark.
  • Capcom signs an agreement with The Walt Disney Company to produce Disney games for the Nintendo Entertainment System video game system.
  • American astronaut Sally Ride aboard the space shuttle says "That's a real 'E'-Ticket ride!".

[Briasten]

And, while posting that last reply, it dawned on me that Return to Witch Mountain was released on videotape. Not sure if at all related to the Are you 23 promotion, but, on March 13, 2009, another movie in the Witch Mountain series is being released starring Dwayne Johnson called Race to Witch Mountain.

[5SOXFNZ]

Originally Posted by wvugrrrl

So, it's like a Disney-sanctioned Mousefest?
And not trying to be a naysayer, but Disney already has a program similar to the type you're suggesting - their Shareholders. Shareholders pay a fee to join (by buying stocks), and then are invited to an annual Shareholders meeting where they learn about exclusive upcoming marketing, watch special presentations about new movies coming out, etc.

This is a "fan club"! The stcokholders aren't neccesarily "fans" but people interested in Disney's business aspect. You don't base your financial desisions solely on the fact that you enjoy WDW or Pixar movies (you might buy because your a fan but that's not ALL stockholders.) And the stockholder meetings aren't exactly conventions. It's a business meeting, yes, you find out what's coming up and see movie trailers and stuff but again, it's a BUSINESS MEETING.

Originally Posted by wvugrrrl

That's actually kind of the purpose of "Viral" marketing campaigns. They're not big, and "in-your-face," and for the most part, casual observers of whatever's being marketed never even notice what's going on. Like a virus, they rely on few people to transmit the website, game, campaign, email, WHATEVER to other like-minded people. Hence, Amy bringing it to our attention, and then us Passporters (and other similar Disney-obsessed message boards) going bonkers with speculations!

DUH, That was my point! If it wasn't geared towards the big Disney fan it would not have been a "viral" campaign...honestly, if it was a video release don't you think they'ld want as big a buzz as possible. I think they are purposely trying bring in the life-long, deep Disney fan on this one and not "sally sue who sees it in Family Fun magazine and says 'Hmmm I'll put my e-mail in'". What I'm saying is they PURPOSELY did a viral campaign to get the attention of the true Disney fan. I wasn't questioning what a viral campaign is.

[ilovedisney247]

Disney already has a fan club . . . we're called DVC members and AP holders. They already offer special events to those groups, I don't see that disappearing nor do I see them adding another group to cater to.

[5SOXFNZ]

Here's some more info i found on this....

Are You 23? - Page 2 - The DIS Discussion Forums - DISboards.com

Post #23

[5SOXFNZ]

Originally Posted by ilovedisney247

Disney already has a fan club . . . we're called DVC members and AP holders. They already offer special events to those groups, I don't see that disappearing nor do I see them adding another group to cater to.

But, really, those aren't fan clubs, those are a situation where you pay for a service and are afforded extras perks as part of that service.

Hey, i'm not saying I came up with the concept or that I am sure this is it, I'm just saying this is my theory,just like others have voiced their theories on what it is. Sorry if i overstepped somewhere I feel like I'm being attacked.

[tinker_me_happy]

Ha HA HA One MORE way for Disney to get even MORE money out of those of us who will continue to SPEND Money at Disney anyway!!!